Kanpeki supported a Saudi culture authority in launching a series of innovation programs in fashion, enabling culture to contribute to economic growth, and creating opportunities for global cultural exchange
Approach
Define the vision, mission and key goals for the national fashion innovation programs
Conduct a benchmark analysis of leading programs in fashion and fashion tech across the globe, covering key operational elements, financial commitment, topics and program benefits
Conduct a general analysis of the local ecosystem, including the fashion value chain and IP readiness
Conduct a detailed analysis of key local players, identifying and onboarding partners for the proposed programs
Design operating models for each program, including contents and rewards plans
Propose a general marketing and communications plan for the programs